Experience defines people’s tasks and journeys, and with which channels they interact with the products and/or services of the enterprise.
Tag: Customer Experience
Customer Perspective and Organisation Perspective
The customer meets the organisation at the service interface. The customer has needs, tasks to do (jobs to be done), which are served by the offerings of the organisation. That's where the customer and organisation perspectives meet. And that is valuable for both the customer and the organisation.
Customer Journey and Service Blueprint
A customer journey is an end-to-end process that a customer going through while accomplishing some task(s). A service blueprint
Milky Way Map with EDGY
A Milky Way Map is a visualisation of the geography of an enterprise’s business. It shows the big picture in a single view by combining the customer’s and the organisation’s business perspectives.
Enterprise Design
Enterprise Design covers all that is meaningful for understanding the enterprise as a whole. It is a holistic approach to designing better enterprises through three facets: identity, experience and architecture, and their intersections: organisation, brand and product.
EDGY examples
EDGY is an open-source language for enterprise design. The EDGY is created for visualizing enterprises, and designed to connect people from different disciplines and become collaborative co-creators of better enterprises.